GrowPro vs Patient Acquisition: Comparing the Telehealth Launch

By the GrowPro team, led by Jessica Lynne White, PT · growpro.co

Disclosure: GrowPro wrote this page. GrowPro is the telehealth launch consultancy arm of Kickstart Social. Everything said about Patient Acquisition comes from their own websites, linked under Sources, and we quote them wherever we can. If anything has changed, email hello@kickstartsocial.co and we will correct it.

Patient Acquisition sells the Telehealth Launch Blueprint, which its own page calls a consulting package, alongside a separate fractional CMO marketing service. GrowPro builds the brand and business with you on a platform Kickstart Social owns. This page compares the launch and who owns what. For the platform side, see our WellieMD vs Patient Acquisition comparison.

Why the platform matters most

The platform is the most complex piece of a telehealth launch. Intake, provider review, pharmacy routing, subscriptions, refills and payments all run through it, and it is the part your patients touch every month. When your launch partner owns the platform, the people who built your brand can also fix, change and extend the system it runs on, with no separate platform company between you and the team doing the work. When the platform is rented from a third party, your launch partner can recommend and configure it, but changes, pricing and support run through another company's contract.

GrowPro builds on WellieMD, which Kickstart Social owns. Like every telehealth platform, WellieMD works with outside partners for clinical care and fulfillment: providers through Beluga Health and licensed partner pharmacies, all listed openly on welliemd.com. What we own is the platform, and the team that does the work.

Who actually controls your launch

Seven questions decide who you can hold accountable after launch. GrowPro's answers are ours. Every other answer is quoted or summarized from that company's own website, and where their site is silent, we say so.

GrowProPatient Acquisition
Who owns the telehealth platform your brand runs on?WellieMD, our own platform, owned by Kickstart Social. No third-party platform layer.A third-party "white-label platform," chosen from "3 vetted options" and paid separately each monthsource
Who builds your website, and who owns it if you leave?Our in-house web team builds it on your own hosting account. You keep it if you leave.They build a custom website (7-14 days); ownership and hosting after exit not stated in textsource
Who files LegitScript, and whose name is on it?Filed through our LegitScript Enterprise account and issued to your company.They provide LegitScript approval support; filer and certificate holder not statedsource
Whose team does the design, build and QA?Our own in-house design, web and QA teams.Not disclosed on their site
Who runs your ads and creative after launch?Your choice: your own team, or Kickstart Social's in-house ad team, sold separately.Not included in the program; you run ads yourself or hire them for done-for-you marketingsource
Do they earn a percentage of your revenue or exit?No. 0% of revenue, profit or exit.Says it earns via revenue share; percentage and terms not statedsource
Who decides which platform or pharmacy you are routed to?WellieMD routes by medication and state. Clinical care through Beluga Health; prescriptions filled by licensed partner pharmacies listed on welliemd.com.They shortlist 3 white-label platforms; physicians and pharmacies come from their network, none namedsource

"Not disclosed on their site" means we could not find it on that company's website on October 21, 2026. It may be in their contract, so ask.

The short answer

Choose Patient Acquisition if you want a consultant to design the business, shortlist white-label platforms for you, and stay on as a performance partner.

Choose GrowPro if you want one team that owns the platform and does the build, with 0% of revenue, profit or exit going to anyone else.

GrowPro vs Patient Acquisition, side by side

GrowProPatient Acquisition
What you are buyingDone-for-you build of your own telehealth brand and business, with the team building it WITH you"Telehealth Launch Blueprint": website, brand deck, HIPAA-compliant CRM, LegitScript approval support, payment setup and white-label platform selectionsource
Published priceBuilds start at $27,500, one build price plus platform subscriptions"$30,000" one-time; their page lists the white-label platform, CRM and LegitScript fee as separate out-of-pocket costssource
Timeline they state8 to 12 weeks, set by LegitScript and payment underwriting, not by the software"30 days from kickoff call to ready for patients"source
Ownership, in their wordsYour entity, domain, website on your own hosting, merchant account and patientsNot disclosed on their site in text; an FAQ video is titled "What You Actually Own"source

Quotes are from each company's own website. GrowPro's column describes our own offer.

Where Patient Acquisition is strong

Where GrowPro is different

Whose platform

Their page says you choose from "3 vetted options" of white-label platforms and pay that platform separately each month. With GrowPro the platform is WellieMD, which Kickstart Social owns, so the team that builds your brand also runs the system it sits on.

How they are paid over time

Their page says "I'm directly invested in your success through revenue share" but does not publish the percentage or terms. GrowPro takes 0% of revenue, profit and exit. Ask any partner for revenue-share terms in writing before you sign.

LegitScript

Their page lists "LegitScript approval support" and a separate LegitScript fee. GrowPro files through our LegitScript Enterprise account, and the certification is issued to your company.

Owner-operator vs platform reseller: why it matters

There are two ways to sell a telehealth launch. An owner-operator owns the platform your brand runs on and employs the people who design, build and run it. A platform reseller sells a launch built on another company's platform and coordinates the partners who do parts of the work. Both models can work, and both rely on licensed pharmacies and provider groups somewhere, including ours. The difference is who you can hold accountable when something breaks, and who controls the system your patients use every day.

Ask any launch provider, including us:

Questions to ask any launch program, including us

AskWhy it matters
LegitScript filed vs. actually approvedEveryone files. Ask how many of their brands were approved. GrowPro: 100% of ours, to date.*
Your site still exists if you leaveAsk whether the website lives on your hosting or theirs. A GrowPro site sits on your own hosting account, and you hold the files.
No checkout routed through a parent domainCheck the address bar on their live client brands. GrowPro checkouts run on your domain and your merchant account.
Whose name is on the certificationGrowPro files through our LegitScript Enterprise account, and the certification is issued to your company.

*LegitScript approval reflects our track record to date and is not a guarantee of approval. LegitScript sets its own review standards and timeline.

Comparing more than one program? See every done-for-you telehealth launch program compared on one page.

Frequently asked questions

What does the Patient Acquisition Telehealth Launch Blueprint include?

Their page lists a custom website, brand deck, HIPAA-compliant CRM, LegitScript approval support, payment processing setup, compliance documentation and white-label platform selection from three vetted options. Paid ads are not included in the program.

Does Patient Acquisition use its own telehealth platform?

Their page says they give you three vetted white-label platform options and lists the platform fee as a separate monthly cost. The platforms are not named on their site. GrowPro builds on WellieMD, which Kickstart Social owns.

Does Patient Acquisition take a revenue share?

Their page says they are invested in your success through revenue share and describes a performance partnership, but it does not publish the percentage or terms. GrowPro takes 0% of revenue, profit and exit.

How fast does Patient Acquisition say it launches?

Their page says 30 days from kickoff call to ready for patients, with the website in 7 to 14 days and LegitScript in 7 to 14 days expedited. GrowPro quotes 8 to 12 weeks, timed to certification and payment underwriting.

Is this the same as the WellieMD vs Patient Acquisition page?

No. That page on welliemd.com compares platforms. This page compares the launch service and who owns what. Both use only Patient Acquisition's own website as the source.

Sources

All competitor information was checked on October 21, 2026 against each company's own website. Companies change their offers, so confirm current terms with them directly.

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